Sat.Mar 18, 2023 - Fri.Mar 24, 2023

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Top Five AI-Driven Digital Marketing Tools in 2023

Smart Data Collective

We have seen some massive changes with AI technology in the past year, especially in the field of marketing. While we have talked about advances in AI for years on this blog, the rest of the world is finally coming to grips with the extent of the AI revolution. This past week, a growing number of people have talked about the changes that ChatGPT 4 is brining to our lives.

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What Are the Most Common Methods of Market Research?

The Analyst Agency

Market research helps you know the viability of new products or services. It can also lower investment risks, identify potential business threats and ensure strategic planning. The global market research services industry reached about $74. 4 billion in 2020 and is expected to reach $91.3 billion in 2025 at a 4.2% CAGR. This is because […] The post What Are the Most Common Methods of Market Research?

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The Key to Unstructured Data Management: Communicating About Your Data

Dataversity

Sharing information about what’s happening with the unstructured data in your organization is much more difficult than it might appear. Miscommunication can negatively impact virtually every aspect of your organization, from your IT, storage teams, and app developers – all the way to the business and other end users. However, it is critical to have […] The post The Key to Unstructured Data Management: Communicating About Your Data appeared first on DATAVERSITY.

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Is AI-Generated Content a Net Positive for Businesses?

Smart Data Collective

Global businesses are projected to spend over $420 billion on AI technology by 2028. One of the biggest reasons they are investing in AI is to improve their marketing strategies. You’re in the process of hiring another copywriter for your business, and you had a colleague tell you to try out AI-generated content. AI-generated content has been all the buzz lately as technology gets increasingly smarter, so it’s hard to tell when it’s appropriate and effective to use it.

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New DOL Final Overtime Rules: Quickstart Guide for Employers

There’s a new overtime salary threshold that will impact employers across the country. If you have an employee making less than $43,888 on July 1 or less than $58,656 on January 1, you’re going to have to start paying overtime. Download Paycor’s guide to learn: Which groups of employees are affected? How should you classify employees? Best ways to mitigate risk.

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The 6 Most Important Requirements Practices

BA Times

Authors sometimes make things longer and more complicated than necessary. Some readers might feel that I’ve been guilty of this myself. The third edition of my book Software Requirements, co-authored with Joy Beatty, is about 245,000 words long, nearly 640 pages in a rather small font. Maybe that seems like overkill, but to be fair, […] The post The 6 Most Important Requirements Practices appeared first on Business Analyst Articles, Webinars, Templates, Jobs.

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Good Practice: Use Security Groups in Role Mapping Instead of User Accounts in Power BI Row Level Security (RLS)

BI Insight

Row-level security (RLS) is a feature of Power BI that allows you to restrict data access for different users based on filters you define within roles. For example, you can create a role for Sales Managers and apply a filter that only shows them the sales data for their region. This way, you can ensure … Continue reading Good Practice: Use Security Groups in Role Mapping Instead of User Accounts in Power BI Row Level Security (RLS) The post Good Practice: Use Security Groups in Role Mappin

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Marketers Use AI to Take Advantage of 3D Rendering

Smart Data Collective

AI has been a highly useful technology for marketers over the past few years. However, new advances in AI continue to make drive new changes in the marketing profession. As a result, analysts anticipate that the market size for AI technology in the marketing sector will be worth nearly $108 billion by 2028. One of the ways that AI technology is shaping the marketing profession is with advances in 3D rendering.

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Maximizing Your Enterprise Data Security: The Ultimate Guide to Secure Data Transfer

Dataversity

Running a modern business is only possible with frequent file transfers. Expanding one’s presence in the digital space and changing working habits make the practice even more widespread. While efficient, data transfer can pose risks to security and credibility. Being up to speed on current best practices is critical to a company’s continued data integrity and reputation. […] The post Maximizing Your Enterprise Data Security: The Ultimate Guide to Secure Data Transfer appeared first on DATA

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Ultimate Guide to Choosing the Right Product Marketing Course | Simplilearn

Simplilearn

Product marketing is very important for a business because it helps them explain why their product is useful, why it’s better than other products, and why it’s worth buying. By engaging in product marketing, businesses can build brand awareness and generate interest in their offerings, increasing sales and revenue. Product marketing also helps. Read More.

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Business Valuation Software: Free Guide to Valutico Platform

Explore our free guide to Valutico, the platform that revolutionizes automated report generation, offers access to 1 million M&A transactions, enables quick benchmarking, and streamlines the entire valuation process. With Valutico, you gain access to: 30-Minute Valuations: Rapidly producing accurate results. 3TB of Financial Data: The expansive data you need at your fingertips.

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How to get more interview callbacks as an aspiring BA

Analysts Corner

A frequent complaint I completed my 6-week BA/Agile training in the middle of July 2021. Then I decided to give myself 15 days to prepare and clear the PSM and PSPO certifications, after which I would start applying for BA roles. I cleared both exams but was not at all ready to participate in interviews. It was not because of a lack of confidence, but because I was just waiting for the right time (when I would know everything).

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Predictive Analytics Helps New Dropshipping Businesses Thrive

Smart Data Collective

Many different industries are growing due to the proliferation of big data. The dropshipping industry is among them. Paul Glen of IBM’s Business Analytics wrote an article titled “ The Role of Predictive Analytics in the Dropshipping Industry.” Glen shares some very important insights on the benefits of utilizing predictive analytics to optimize a dropshipping commpany.

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7 Steps to Migrating (Successfully) to the Cloud

Dataversity

Salespeople promise that migrations to the cloud will bring about greener pastures, with more money remaining in our pockets. It seems possible, so we make the switch and wait. Yet, months of waiting brings about more of the same. It doesn’t appear to have benefitted our budgets. This is not because migrating to the cloud doesn’t save […] The post 7 Steps to Migrating (Successfully) to the Cloud appeared first on DATAVERSITY.

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Learn Ethical Hacking from Scratch: A Comprehensive Guide | Simplilearn

Simplilearn

It has always been an uphill battle for cybersecurity professionals to keep their networks and assets secure from bad actors. And as the relentless pace of cyber-attacks and data breaches worldwide continues unabated, the stakes are higher than ever for companies, government agencies, and consumers. Take, for example, the July 2019 data breach o. Read More.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Game theory and business analysis: A strategic approach for agile teams

Analysts Corner

Unlocking agile team success: How game theory can help business analysts optimize solutions An illustration of a group of people playing a board game or a strategy game, symbolizing Game Theory’s idea of strategic decision-making. Agile methodologies have become a buzzword in software development thanks to their ability to deliver value quickly. As a lead business analyst with over 8 years of experience, I’ve witnessed how agile methodologies have helped software development teams adapt to chang

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AI is Driving Huge Changes in Omnichannel Marketing

Smart Data Collective

Artificial intelligence is the latest trend shaping the omnichannel experience for customers in many retail outlets. One of the biggest trends pertains to personalization. The Forbes Research Council wrote an article in October citing research showing that 71% of customers now expect a personalized experience. The article makes the point that AI is key to meeting that expectation.

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How Descriptive Analytics Leverages Data for Better Decisions

Dataversity

Organizations are recognizing that data can be a powerful business asset, and are investing in data analytics to provide this valuable tool. According to research, more than 95% of all organizations today incorporate data initiatives into their business strategies. However, most businesses falter when it comes to effective and efficient uses of data.

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The Top Eight Kali Linux Tools For 2023 | Simplilearn

Simplilearn

Cybercrime is a serious threat to our IT world, and there are many different tactics employed to fight it. Ethical hackers, also referred to as "white hackers," use various network security tools to test networks and data systems for possible vulnerabilities that a hacker could exploit. Today, we are looking at a sampling of the better penetration t.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Transitioning To a Business Analyst Role

Analysts Corner

Image by Unsplash Transitioning to a business analyst role Evozon encourages employees to learn and grow continuously, explore new avenues, and better themselves. That includes supporting colleagues that want to try different roles than the ones they currently occupy. As such I’ve worked with developers, testers, people in human resources, and project managers in our company to transition them to the role of business analyst.

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Key Strategies to Develop AI Software Cost-Effectively

Smart Data Collective

You have probably read a lot about the major changes brought on by AI technology in recent months. Many people have called 2023 “the year of AI.” Every day we hear new stories about miraculous breakthroughs caused by ChatGPT and other AI applications. For example, ChatGPT recently The Independent said that the technology is starting to show signs that it can think like humans.

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“Shift Left” Isn’t What You Expected  

Dataversity

Let’s address the elephant in the room – “shift left” hasn’t had the impact on our software security as many of us expected it to have. While it does have much merit and has influenced security in an indispensable way, I argue that “shift left” should be viewed as a tactic in a larger management […] The post “Shift Left” Isn’t What You Expected appeared first on DATAVERSITY.

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The Art of Root Cause Analysis: All You Need to Know | Simplilearn

Simplilearn

A much more effective way of preventing future issues is adopting the root cause analysis method that strives to identify the root cause of problems and solve them instead of working on individual symptoms that might arise again. What Is Actually a Root Cause? A root cause is an underlying cause. Problems appear when we have variations of usual s. Read More.

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Individual Development Plan Template

There’s no way around it: sometimes employees need your help. Use this free template to clarify expectations, share resources, and set a timeline. Best case scenario, this process helps them improve. Worst case, your great recordkeeping keeps you compliant even if they move on. Download the template today!

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Article: A Simple Framework for Architectural Decisions

InfoQ Articles

This article describes a framework for making architectural decisions using three building blocks: The company's own Technology Radar; Technology Standards; and Architecture Decision Records (ADRs). The framework clarifies decision-making, team involvement, and information on already made decisions and aligns with the company's needs and culture.

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Maximize Tax Deductions as a Business Owner with AI

Smart Data Collective

AI technology offers a number of major benefits of small businesses and freelancers. The market for AI is projected to be worth nearly $1.6 trillion by 2030. We have talked about how businesses are using AI for marketing and tools like ChatGPT to create content more easily. However, one of the other benefits of AI is that it can help with your taxes!

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Is Shadow SaaS a Security Risk?

Dataversity

After years spent purchasing and expanding SaaS usage to meet the challenges created by the pandemic, IT teams are now tightening SaaS spend and see growing security risks from shadow SaaS. SaaS is particularly painful for IT to manage. Ownership of these applications is decentralized across the organization and official procurement processes are often skipped, […] The post Is Shadow SaaS a Security Risk?

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Microsoft Project: A Guide to Learning and Implementation | Simplilearn

Simplilearn

Microsoft Inc has different software applications that can be used for various corporate purposes. Each of them carry different version and have different new features that help in managing the project. One such version is the Microsoft Project that helps in creating a project systematically and for long term. Maybe you’re responsible for an. Read More.

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Data-Backed Secrets for Minimizing Discounts & Maximizing ROI Post-Holiday

Use data to turn one-off holiday shoppers into repeat buyers and effortlessly drive more sales throughout the year. Our guide will give you an in-depth understanding of what triggers your customers to buy and breaks down campaign examples from leading B2C brands.