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What Technologies Should I Include in My Digital Transformation Strategy?

Dataversity

If your enterprise is about to undertake a digital transformation (Dx) project, you should understand that these initiatives require a focus on more than the technology itself. appeared first on DATAVERSITY.

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Top Five AI-Driven Digital Marketing Tools in 2023

Smart Data Collective

While AI is changing many industries, digital marketing is among those most affected. A number of AI tools have made it easier for digital marketers to do their jobs effectively. What Are the Most Prominent AI Tools Affecting Digital Marketing in 2023? In 2023, the digital marketing landscape is evolving rapidly.

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Top 25 Digital Marketing Terms and Definitions You Should Know | Simplilearn

Simplilearn

In the digital marketing industry, a tech-adjacent field, common digital marketing terms, and popular acronyms dominate conversation and communication. Add to it the rapid advances and changes in technology, and beginners are confronted with an ever-evolving body of digital marketing terminology. Read More.

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Digital Transformation: How To Protect Your Organization From Cyber Risk

Smart Data Collective

Cybersecurity is essential for any organization looking to stay competitive in today’s digital world. In order to protect your business from these threats, it’s essential to understand what digital transformation entails and how you can safeguard your company from cyber risks. However, the average data breach cost is staggering— $3.86

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Going to Market Smarter in the New Economy

In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses. To succeed, you must change the way you conceive and build new products as a digital business. Download the report today to discover more!

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Transformational Inertia: Why So Few Digital Transformation Projects Succeed

Dataversity

Over the last 20 years of our experience helping companies achieve innovation and digital transformation success, we have observed that there are three critical resources an enterprise has at its disposal, that must be leveraged in an optimal way, to create success.

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AI in Digital Marketing: How AI is Modifying The Digital Marketing Landscape | Simplilearn

Simplilearn

It seems certain that AI will be a crucial component of the next digital products. Technology and marketing have advanced significantly throughout the globe. AI has seamlessly merged into our lives, from chatbots to self-driving automobiles. The marketing industry has been significantly impacted by it as well. Read More.

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Why Organizations Must Advance Their Process Optimization and Automation

Digital Process Automation (DPA) is now a strategic priority, with organizations racing to digitize at scale and process optimization becoming a business-critical skill to increase operational efficiency and resilience. Agile automation is the new norm, with businesspeople driving responsive and rapid automation.

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How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”.

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Why B2B Contact and Account Data Management Is Critical to Your ROI

The digital age has brought about increased investment in data quality solutions. 64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. Businesses are realizing that it isn’t just about the volume of data they have available; it’s about the accuracy of information.

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How to Overcome the Pain Points of Your CRM

The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. It’s no secret, only 13% of salespeople are satisfied with their CRM.

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Building the Foundations of the Future: Digital Construction in 2022 and Beyond

Digital transformation initiatives in 2022 and beyond. Download FlowForma’s latest construction eBook featuring: Insights and opinions of 100+ US construction executives. Drivers for workflow and process automation. The over-reliance on manual processes.

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Digitizing Logistics: Harness the Power of Data in 4 Steps

Entering a new demand gen position in a volatile market is nerve-wracking. All eyes are on you to make an impact — fast. That’s where your data comes in. In demand generation, data is essential for knowing who you should target and how.

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Power of the Platform: A PM's Path to a Winning Product Experience

Speaker: Marcus Andrews - Director of Product Marketing & Keren Wexler - Sr. Director of Product

Leveraging a single platform that combines product analytics, in-app guides, and feedback management solutions can be the most effective way to deliver digital experiences users love. Product teams need a complete, end-to-end solution to address their most common challenges. Marcus Andrews, Director of Product Marketing, and Keren Wexler, Sr.