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Checkmate: The Queen’s Gambit of customer experience strategy – Part 2

Clarasys

In part 1 of this series, we drew on the favourite Netflix series ‘The Queen’s Gambit’, using the metaphor of chess to simplify customer experience (CX) strategy. Final two choices to consider to develop a successful customer experience strategy. These capabilities help us understand and improve the customer experience.

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5 Ways Data Analytics Sets a New Standard for Revenue Marketing

Smart Data Collective

It lays a core foundation necessary for business planning. Business-to-business (B2B) and business-to-customers (B2C) companies use it for a wide array of revenue marketing strategies. Data analytics helps with budget planning, forecasting, and unified attribution to improve the overall client experience.

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Process Improvement

Business Analysts

In the dynamic landscape of modern business, organisations are under constant pressure to adapt, innovate, and optimise their processes and operations to stay competitive. Similarly, analysing the interactions depicted in context diagrams can reveal opportunities for automation or integration to enhance the customer experience.

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Process Improvement

Business Analysts

In the dynamic landscape of modern business, organisations are under constant pressure to adapt, innovate, and optimise their processes and operations to stay competitive. Similarly, analysing the interactions depicted in context diagrams can reveal opportunities for automation or integration to enhance the customer experience.

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6 Ways Business Analysts and Product Owners Contribute to Successful DevOps

BA Squared

Continuous delivery requires the team to plan in small chunks that deliver value to users. This planning requires analysis and prioritization from a customer value perspective and can’t be done without a strong product ownership skill set which often includes the BA as well.

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Is Big Data the Saviour of the Aging Telecommunications Industry?

Smart Data Collective

Comarch is known around the world, as a trusted, innovative provider of IT products and services in sectors as varied as healthcare, finance, automotive, retail, transport and logistics, to name just a few. Here are some of the reasons Comarch is a leading innovator in big data for telecommunications products. A growing portfolio.

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How To Transform The Customer Journey With AI And Big Data

Smart Data Collective

Econsultancy and Adobe asked B2B companies to report on what the most exciting opportunity for growth in 2020 is and the leading answer was, “customer experience.” source: [link] However, there are many challenges to provide the kind of customer experience that makes people want to buy from you and stay with you.

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