article thumbnail

How to Use Audience Data to Inform Marketing Programs & Campaigns

Smart Data Collective

Data-informed buyer persona. Building a buyer persona is more than just downloading a template online, filling in the blanks, and giving a fancy name to your customer. Sophisticated, data-informed buyer personas can provide insights uncovering which brands, media outlets, and influencers that audiences have a high affinity for.

Digital 343
article thumbnail

Is It Possible to Fully Protect Your Data Nowadays?

Smart Data Collective

One weak password or a phishing attack on our emails is enough to breach and expose our information and have it land in the wrong hands. We also give a lot of our information away to various companies and services we use online. What is data privacy , and how can you keep your sensitive information private? .

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

14 Brands Using Mobile Apps Instead of Ads to Build Customer Loyalty

Smart Data Collective

What’s more important for brands is to have a clear strategy on how they plan to drive app downloads, make the content compelling and increase long-term user engagement. But beyond just driving downloads, what questions should brands ask before they launch yet another app? Is the app designed to grow brand awareness and loyalty?

Planning 297
article thumbnail

A Cloud-Based UI/UX Design Tool For Better Collaboration

Smart Data Collective

The top is a high-level menu that takes you to the Preview and Handoff modes, and it also has options to download or share designs. Once you’re ready, you can easily share a link for others to view your prototype; you can also download it for offline viewing as a full HTML demo package, and Android APK file, or as a PNG image file.

Big Data 354
article thumbnail

Interview Scorecard Free Downloadable Template

Our free interview scorecard template allows you to customize criteria and track candidate progress, helping you make informed hiring decisions. Discover the benefits of using interview scorecards to assess and compare candidates, ensuring fair and consistent evaluations.

article thumbnail

Is Machine Learning Changing Our Approach to Asset Management?

Smart Data Collective

Data analytics is another science that uses AI and is utilized by analysts to gather information so that they can discern and act on worthy investments. Partnered with natural language processing (NLP), AI software can pull relevant information from sets of unstructured data. Risk Management. For Non-Tech Users.

article thumbnail

How to Bring Presentation Data to Life with Powered Template

Smart Data Collective

It’s essential to make sure that information is communicated clearly in an age when everyone is working from home. Through Powered Template, users have access to more than 90,000 pre-designed slides that are available to download and edit on-demand. Keep reading to learn more.

article thumbnail

3 Steps to Successful & Strategic Year-End HR Planning

Learn the main watch outs for year-end HR prep with Paycor’s helpful checklist covering employee data, wage and tax information, and special situations. Ensure compliance and efficiency by downloading today! Year-end can be a hectic time for HR professionals, but with proper planning and organization, you can navigate it smoothly.

article thumbnail

How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”. Download this eBook to find out! How can sales organizations meet the buyer along the journey at the perfect time?

article thumbnail

How ZoomInfo Solves Recruiting Pain Points

More specifically, having access to updated information lets you engage faster with ideal candidates searching the job market. Download the eBook to see how ZoomInfo has helped alleviate recruiting pain points.

article thumbnail

Why B2B Contact and Account Data Management Is Critical to Your ROI

Businesses are realizing that it isn’t just about the volume of data they have available; it’s about the accuracy of information. Download this eBook and gain an understanding of the impact of data management on your company’s ROI.

article thumbnail

Best Practices for a Marketing Database Cleanse

As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider.

article thumbnail

How ZoomInfo Enhances Your Database Management Strategy

It involves finding a data management provider that can append contacts with correct information — in real-time. Not just that, but also ongoing data hygiene efforts to keep the incoming (and existing) information fresh.

article thumbnail

10 Analytical Techniques that Guarantee Business Improvement Results

Are you gathering sufficient process data and information during the current state process mapping phase to identify process issues? Download today! How confident are you with your process analysis? Do you know the effective ways to undertake process value, cost, and efficiency analysis?