Smart Data Collective

SEPTEMBER 13, 2023

AI technology is especially beneficial with digital marketing, since digital marketers can take advantage of large amounts of data to optimize their strategies. Machine Learning is Crucial for Success in Digital Marketing If you have a Spotify or Netflix account, you have probably noticed a trend.

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Smart Data Collective

AUGUST 9, 2023

Learn How People Interact with Your Digital Assets Collecting information about customers’ online user experience is an excellent way to learn how they actually interact with your site and other sales touchpoints.

Data Analytics 220

Data Analytics Data Analytics Artificial Intelligence Logistics 220

Dataversity

JANUARY 26, 2024

Trust is a multifaceted issue when dealing with data and events, and one core component is data verification. […] The post Building Trust in the Digital Age: The Role of Data Verification appeared first on DATAVERSITY.

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Digital Healthcare Finance Data Governance 355

Smart Data Collective

MARCH 19, 2023

While AI is changing many industries, digital marketing is among those most affected. A number of AI tools have made it easier for digital marketers to do their jobs effectively. What Are the Most Prominent AI Tools Affecting Digital Marketing in 2023? In 2023, the digital marketing landscape is evolving rapidly.

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Smart Data Collective

APRIL 2, 2023

Bioinformatic Data Processing Due to the increased attention paid to the development of remedies for novel pathogens, it’s likely that additional staff will soon be needed to manage the influx of information regarding these treatments.

Information Technology 241

Information Technology Information Technology Predictive Analytics Artificial Intelligence 241

Smart Data Collective

JULY 21, 2021

On the surface, digital transformation is a simple process. This could be moving your spreadsheets to cloud software or even going so far as to move up from paper to digital. There is nothing inherently wrong with this process, but the way digital transformation is deployed often misses powerful opportunities ripe for the taking.

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Digital Transformation Digital Planning Data Management 359

Smart Data Collective

NOVEMBER 12, 2021

According to the 2021 CMO Spend Survey by Gartner, budget allocation for marketing analytics failed to make the top 3 in priority falling behind digital commerce, marketing operations and brand strategy. Data-informed buyer persona. Data is really the only way to get a 360-degree view of your customer and how they behave online.

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Dataversity

SEPTEMBER 21, 2023

The often-overused phrase “digital transformation” instills a sense of excitement and progress for many executives. But for some business leaders, digital transformation means intimidation or mystery. When the former group is tasked with selling data-driven technology initiatives to the latter group, they face formidable challenges.

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Digital Transformation Digital 182

Simplilearn

JUNE 9, 2021

#1 Digital Marketing News: Walmart Takes on Amazon in Telehealth In a move to counter Amazon’s healthcare services strategy, Walmart has purchased telehealth provider MeMD. The retail giant will use this acquisition to enter the virtual health care services market. It plans to offer these services throughout the USA. Read More.

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Digital Healthcare Retail Planning 130

Smart Data Collective

MAY 7, 2023

Cybersecurity is essential for any organization looking to stay competitive in today’s digital world. In order to protect your business from these threats, it’s essential to understand what digital transformation entails and how you can safeguard your company from cyber risks. However, the average data breach cost is staggering— $3.86

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Digital Transformation Digital Cybersecurity Monitoring 265

Dataversity

FEBRUARY 27, 2024

a widening digital gap is carving up the healthcare industry. AVIA Research recently found that only 10-40% of health systems are actively making a direct financial impact in areas where digital transformation can make a difference. There’s no need to sugarcoat it – in the U.S.,

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Digital Transformation Healthcare Digital 147

Dataversity

NOVEMBER 3, 2023

With these uncertain times, CEOs are confronted with difficult decisions – such as where can we cut costs, and how can we reallocate resources to […] The post Why You Should Invest in Digital Transformation During Tough Economic Times appeared first on DATAVERSITY.

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Digital Transformation Digital Data Security 261

Smart Data Collective

SEPTEMBER 1, 2021

We have mentioned that it has been instrumental in virtually all digital marketing strategies in recent years, such as PPC advertising. One of the most remarkable benefits of big data technology has been with using digital signage to promote branding. They must also be informed about the nuances of the features available to them.

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Digital Big Data Data Analytics Data Analytics 278

Dataversity

NOVEMBER 8, 2023

In an era where data stands as the driving force behind the sweeping wave of digital transformation and GenAI initiatives, FileOps is emerging as a true game-changer.

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Digital Transformation Digital Data Architecture 182

Smart Data Collective

APRIL 25, 2022

Digital transformation has been a goal for many organizations in recent years, and the shift to remote and hybrid working arrangements has only made this desire to future-proof their business more immediate. Big data has been the epicenter of digital adoption in recent years. Big Data is the Foundation of Digital Adoption.

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Big Data Digital Digital Transformation Data Analytics 279

Smart Data Collective

DECEMBER 15, 2021

Digital marketers work online and leverage online tools to drive sales. Data analytics is the process of drawing inferences from datasets to understand the information they contain. The two primary objectives of any digital marketing in Scotland or other countries are acquiring new clients and retaining existing customers.

Data Analytics 294

Data Analytics Data Analytics Digital Innovation 294

Smart Data Collective

NOVEMBER 12, 2021

One of the best things about digital marketing is that it’s often at the forefront of the latest online technologies. Artificial intelligence can help with product marketing as it provides valuable information about what people want to buy from you based on their activities. Greater Opportunities from Split Testing.

Digital 336

Digital Artificial Intelligence Monitoring Planning 336

Dataversity

JANUARY 5, 2023

Over the last 20 years of our experience helping companies achieve innovation and digital transformation success, we have observed that there are three critical resources an enterprise has at its disposal, that must be leveraged in an optimal way, to create success.

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Digital Transformation Digital Innovation 244

Simplilearn

APRIL 29, 2022

Successful digital marketing campaigns rely on correct link building. Each call to action needs to take the user to the right landing page and include useful tracking information to help gauge the campaign’s effectiveness. Read More.

Digital 246

Digital 246

GAVS Technology

MAY 27, 2024

In today’s rapidly evolving digital world, organizations increasingly depend on data-driven decisions to maintain their competitive edge and agility. ZIF Dx+ (Zero Incident Framework Digital Xperience) addresses this need by offering an advanced solution for monitoring and optimizing digital experiences within Digital Experience Analytics.

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Digital Transformation Healthcare Monitoring Digital 52

Smart Data Collective

SEPTEMBER 16, 2021

Long gone are the days when digital marketing was based on gut feel and what looked good. Here are five of the most important data points you must include in your digital marketing strategy to maximize effectiveness. Seasonality in search trends is also key to ensure the right digital strategy is being used at the right time.

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Digital Innovation Planning Big Data 334

Dataversity

AUGUST 1, 2022

The age of digital transformation is over. It’s too late to be debating whether you should digitally transform your organization. The world has already digitally transformed. Everything is already digital-first, totally connected, in the cloud, and powered by data, everywhere, all the time.

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Digital Transformation Digital Innovation Data Warehouse 246

Simplilearn

APRIL 13, 2021

Today, digital marketing is one of the most important strategic initiatives for businesses. Many people turn to the internet for information on businesses and products as consumers like to be educated about their purchases.

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Digital 299

Dataversity

NOVEMBER 18, 2022

The post Achieving Digital Resiliency and Agility with Organizational Change Management appeared first on DATAVERSITY. The biggest challenge that companies face today is managing through […].

Change Management 246

Change Management Digital Supply Chain Agile 246

Simplilearn

DECEMBER 17, 2020

Marketing techniques have evolved as the ways in which consumers get information change. Radio advertising led to TV advertising, which then shifted to digital marketing with the rise of the internet. Besides these natural market progressions, the COVID-19 pandemic is driving the scope of digital marketing even further online.

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Digital 264

GAVS Technology

APRIL 7, 2024

Amidst these changes, organizations are prioritizing agility, digital resilience, and upskilling to navigate the dynamic and competitive IT terrain, ensuring they harness innovations for sustainable growth and efficiency. Banks can leverage cybersecurity measures to secure sensitive information like passwords and medical records.

Information Technology 52

Information Technology Information Technology Cybersecurity Artificial Intelligence 52

Smart Data Collective

AUGUST 4, 2020

Digital marketing is becoming more important during the pandemic. Companies are investing more in digital marketing to respond to changing consumer behavior. The digital marketing profession is a prime example. As a result, digital marketing training is becoming more popular. Online education platforms are no different.

Data Analytics 301

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Dataversity

AUGUST 10, 2021

Before we get into the specifics of why data is essential to the success of digital transformation, let’s first get acquainted with the term “digital transformation” that’s becoming every business manager’s favorite word these days. What Is Digital Transformation? In simple words, digital transformation can be defined […].

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Smart Data Collective

SEPTEMBER 19, 2022

One of the biggest applications of machine learning in cybersecurity is with stopping digital attack surfaces. How Can Machine Learning Technology Stop a Digital Attack Surface? This includes using machine learning to stop digital attack surfaces. Overview of Digital Attack Surfaces.

Digital 240

Digital Cybersecurity Monitoring Innovation 240

Dataversity

JANUARY 10, 2024

The digital age in which we live demands consistent innovation in storage concepts. In a monumental announcement on September […] The post Eternal Data: Exploring Infinite Storage Concepts for the Digital Age appeared first on DATAVERSITY.

Digital 147

Digital Innovation Data Architecture Big Data 147

Dataversity

JANUARY 11, 2022

In the last couple of years, we’ve seen rapid digital transformation take over with a large emphasis on cloud adoption. The post Observability: Driving Digital Transformation in 2022 and Beyond appeared first on DATAVERSITY. In 2022, we can expect this trend to continue, if not increase.

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Digital Transformation Digital Data Architecture Data Security 242

Dataversity

FEBRUARY 27, 2023

With promises of increasing revenue, providing improved experiences, and bringing innovation, it is no wonder that the market for digital transformation (DT) is predicted to grow to $3.4 trillion by 2026.

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Digital Transformation Digital Innovation Cloud Computing 130

Dataversity

APRIL 30, 2021

The goal of digital transformation remains the same as ever – to become more data-driven. The post Guide to Digital Transformation: Data-first Architecture appeared first on DATAVERSITY. We have learned how to gain a competitive advantage by capturing business events in data.

Digital Transformation 246

Digital Transformation Digital Data Warehouse Data Governance 246

Dataversity

JUNE 14, 2021

Interest in digital currencies (and, more specifically, cryptocurrency) has risen in the last year, due in part to the interest in touch-free financial transactions caused by the pandemic, rising mainstream business interest in cryptocurrency potential, and the momentum of private initiatives like bitcoin and Facebook’s Diem (previously […].

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Digital Data Management Banking Data Security 246

Dataversity

JUNE 9, 2023

“Digital transformation” is the hottest phrase of 2023, encapsulating everything from supply chain disruptions to the AI gold rush. It’s the challenge companies are undertaking to make sure they keep pace with today’s rapidly evolving technology and interconnected digital world.

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