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Why Just Collecting More and More Data Is No Longer Productive

Dataversity

A decade back, when the big data trend began, the mantra was to collect more and more data — then glean insights from it to better understand consumer behavior, market trends, and demand. The post Why Just Collecting More and More Data Is No Longer Productive appeared first on DATAVERSITY.

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Seven Benefits of Using AI to Perform Text Analysis

Smart Data Collective

Businesses are including more of it in their companies and adopting methods like AI text analysis. . Businesses are including more of it in their companies and adopting methods like AI text analysis. . In smaller companies, too, one can see that they take in more textual information than they can handle. What is text analysis?

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How Leading Businesses Organize and Make Sense of Data

Smart Data Collective

Two or three decades ago, gathering data was the biggest challenge businesses faced. Leaders craved more information and access. Today, these same companies are drowning in data. The challenge of today is organizing and making sense of the data. 4 Tips to Help You Make Sense of Your Data. Establish Clear Goals.

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The Right Data Can Help Guide Business Decision Making

Smart Data Collective

Most companies have known for years that big data can be invaluable to their organizations. Many don’t have a formal data strategy and even fewer have one that works. According to one study conducted last year, only 13% of companies are effectively delivering on their data strategies. How to Determine the Best Data to Use.

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Ethical Considerations with Data-Driven Employee Monitoring

Smart Data Collective

There are many reasons big data has become a double-edged sword for businesses. Many companies are using data analytics to monitor their employee productivity and other behavior. It can be even more beneficial than using big data for recruiting. This is an area where big data can help immensely.

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Sales Organizations Use Data-Driven SEO for Revenue Maximization

Smart Data Collective

A data-driven approach allows companies of any scale to develop SEO and marketing strategies based not on the opinion of individual marketers but on real statistics. Big data helps better understand your customers, adjust your strategy according to the obtained results, and even decide on the further development of your product line.

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What Artificial Intelligence can Help Businesses Manage Their Online Profiles

Smart Data Collective

Throughout this article it will be discussed in more detail how different departments in your company can benefit from using artificial intelligence to manage their online profile. Instead, machine learning algorithms can be much more effective when tracking online reviews. How Can Your Online Profile Be Affected?