Roman Pichler

FEBRUARY 1, 2017

Users. As its name suggests, a user story describes how a user or customer uses the product–a digital product is captured from the perspective of the users. This avoids a solution-centric view where we worry more about how to provide and implement the product features than why and how people will use them. Understanding who the users are and how the product will benefit them is central to discovering and creating the right stories.

Documentation 78

Documentation Product Management Product Management Agile 78

Thinslices

FEBRUARY 2, 2017

H ow the market will receive your digital product depends quite a lot on how well you’ve identified, organized and prioritized product requirements. When doing so, startups often face the challenge of not having enough knowledge about their targeted audience. Customers and users may have vastly different perspectives. Furthermore, they may think they know what they want.

Digital 52

Digital 52

Thinslices

JANUARY 30, 2017

N othing concerns today's employees more than becoming obsolete, a fear that's twice as strong as being laid off. That’s a very compelling reason why one of our core values is Learn. Do. Grow. By creating an environment where our team members can constantly improve themselves, we directly contribute to their personal and professional growth.

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