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The Complete Guide to Reverse ETL

Astera

Reverse ETL, used with other data integration tools , like MDM (Master Data Management) and CDC (Change Data Capture), empowers employees to access data easily and fosters the development of data literacy skills, which enhances a data-driven culture.

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What is ETL? – Extract, Transform, Load Explained

Astera

ETL provides organizations with a  single source of truth  (SSOT) necessary for accurate data analysis. With reliable data, you can make strategic moves more confidently, whether it’s optimizing supply chains, tailoring marketing efforts, or enhancing customer experiences.