Remove 2018 Remove Artificial Intelligence Remove Predictive Analytics Remove Real-time Data
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How AI is Optimizing Data-Driven Ad Targeting 

Astera

But thanks to the power of artificial intelligence (AI), digital advertising has undergone a transformation, revolutionizing data-driven ad targeting. AI algorithms can analyze ad performance data in real time and adjust ad placements, bidding strategies, and ad content to optimize campaign performance on the fly.

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Euro Soccer Special: What Football Teaches Us About Analytics

Sisense

This is infused analytics at work: Wearable devices deliver data and insights directly to the coaches, enabling them to make decisions and transform teams’ performance without technical data expertise. These developments have added a whole new dimension to data analysis.