5 Reasons Why Big Data Is Essential for Successful Marketing
Smart Data Collective
APRIL 1, 2021
However, once Apple launched the first iPhone in 2007, it marked the most notable paradigm shift for marketers. Big data has provided the right tools to marketers to ensure a well-designed omnichannel customer experience. The most commonly used tool is Customer Value Analytics (CVA). Big Data is Crucial for Modern Marketing.
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