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Smart Businesses Must Invest in Data Analytics for Higher Conversions

Smart Data Collective

Fortunately, companies can use big data to optimize their business models. for every $1 they invest in data analytics. One of the most important ways for brands to improve their profitability with data analytics is through conversion rate optimization. Use Data Mining to Find the Best Strategies for Local SEO.

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The Evolving Role of Analytics in Supply Chain Security

Smart Data Collective

Some of the benefits of analytics actually have crossover with each other. For example, more companies than ever are using analytics to bolster their security. They are also using data analytics tools to help streamline many logistical processes and make sure supply chains operate more efficiently. Encryption.

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16 Best Business Intelligence Books To Get You Off the Ground With BI

Data Pine

With ‘big data’ transcending one of the biggest business intelligence buzzwords of recent years to a living, breathing driver of sustainable success in a competitive digital age, it might be time to jump on the statistical bandwagon, so to speak. Making this publication one of the greatest business data analytics books out there.