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A marketing strategist’s approach to customer segmentation

Ntara

After we’ve identified significant customer segments, we formally prepare our findings into formats your business can use to make decisions, inform strategies, and reference in the field. Build persona profiles and customer journeys. Personas and customer journeys come in all shapes and sizes.

Digital 96
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How to conduct a customer segmentation study

Ntara

After we’ve identified significant customer segments, we formally prepare our findings into formats your business can use to make decisions, inform strategies, and reference in the field. . Build persona profiles and customer journeys. Personas and customer journeys come in all shapes and sizes.

Digital 52