5 Steps To Build the Perfect Persona
Everything You Need to Know About Personas
9 min readSep 2, 2022
You’ve likely heard the term user persona before, especially if you’ve worked in user experience design. User personas are a commonly used tool in UX design. At their core, personas are about creating products with a specific, not generic, user in mind. The usefulness of personas in defining and designing digital products has become more widely accepted in the last few years. Properly used, this tool can supercharge a designer’s work.