Sat.Oct 26, 2019 - Fri.Nov 01, 2019

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How Low Conversion Data Seriously Hinders Machine Learning

Smart Data Collective

Machine learning is changing the future of marketing in many beneficial ways. The Digital Marketing Institute reports that 97% of decision makers believe it is the future of marketing. There are a number of tactics that marketers can pursue to optimize campaigns with machine learning algorithms. However, some of these strategies are more limited then marketers would like to think.

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IDC Study: How Blended Learning Impacts Training Success | Simplilearn

Simplilearn

International Data Corporation (IDC) has released a study covering nearly 1000 learning programs from 250 companies to assess what training methods were most popular and which worked best at upskilling employees cost effectively. The IDC InfoBrief, titled How Blended Learning Impacts Training Success (October 2019), examined various combinati. Read More.

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IIBA's 2019 Global Business Analysis Salary Survey Results Are Now Available | Analyst Catalyst Blog

Analyst Catalyst Blog

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How to test your website’s iconography

Userzoom

In which our very own UX Researcher, Tom Hayes, investigates the world of online iconography and how you can test whether users understand all your various navigation signs and symbols. What does this icon mean? Now I would be very surprised if anyone isn’t thinking ‘search’ right now. This icon, or variations of it, tend to be used by companies all over the world and users recognise it.

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Business Valuation Software: Free Guide to Valutico Platform

Explore our free guide to Valutico, the platform that revolutionizes automated report generation, offers access to 1 million M&A transactions, enables quick benchmarking, and streamlines the entire valuation process. With Valutico, you gain access to: 30-Minute Valuations: Rapidly producing accurate results. 3TB of Financial Data: The expansive data you need at your fingertips.

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Deciphering The Limitations Of Machine Learning Translations

Smart Data Collective

Machine learning is offering businesses a new opportunity to translate documents. They can use machine learning to translate marketing materials and other literature. However, these AI solutions may not always be the best. Brief Overview of Neural Machine Learning. Towards Data Science has discussed this development. The term is called neural machine translation.

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How to Streamline Report Management to Enhance Your Data-Driven Business

Sisense

Blog. A critical part of effectively exploring your data, transforming it into actionable insights, and enhancing decision-making for your business is being empowered to slice and dice your data, and be less dependent on technical resources for new updates. Improved visibility into insights will enable you to get more out of them. And as the business users, you’re best placed to identify which of them most closely meet your organization’s needs.

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How to create personas using Dungeons and Dragons

Userzoom

You’ll likely know all about creating user personas by now. It’s an essential tool in any UX designer’s kit. Your app or site will likely have thousands of users, so it’s not possible for you to cater to all of their needs. However, if you create a fictional character that has lots in common with your customer base and then target your app at them, you’ll likely appeal to most of your users.

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The Growing Importance Of Big Data In Application Monitoring

Smart Data Collective

Big data has given birth to a number of new applications. Both mobile and desktop devices are able to use more sophisticated applications to serve users in every part of the world. Tech Beacon wrote some very insightful guidelines for people trying to develop applications. Big data isn’t just useful for developing new applications. It also is ideal for monitoring these applications more easily.

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Static reports vs business intelligence

Phocas

What is the difference between traditional static reports and business intelligence? Static reports are often about a set timeframe such as the last quarter of results, and you have to consider all the elements that you'll need when preparing them. In contrast, BI provides more flexibility. In this blog, we will explore how static reports compare to real-time business intelligence so you can be better informed about what your business needs.

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How to Build the Ideal HR Team

HR doesn’t exist in a vacuum. This work impacts everyone: from the C-Suite to your newest hire. It also drives results. Learn how to make it all happen in Paycor’s latest guide.

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Build Analytics, Build the Future

Sisense

Blog. The drive to build is innate. We all want to make things that leave a mark, no matter if it’s in our personal lives or in business. This desire absolutely weighs heavily on the minds of the people who work with business intelligence and analytics platforms. Our “Power to the Builders” campaign is meant to celebrate just that: the desire to build, the strength of creativity, and the transformational impact that builders have on business.

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5 Challenges CIOs Are Facing—and How to Solve Them

Domo

From getting your arms around all the data your company owns to getting more bang for your business’s buck, CIOs are facing a number of pressures and challenges these days—and they’re only mounting. I recently sat down with five of the most revered IT leaders of the past three decades— Domo Enterprise Advisory Board members Phil Fasano, John Leggate, Tony Scott, Esat Sezer, and Mahvash Yazdi, who possess more than 100 years of combined experience as global CIOs at some of the world’s largest org

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Understanding the magic that is analytics

Smart Data Collective

Analytics is a term that many people have heard, but unfortunately not nearly as many go out of their way to truly understand in depth. Widely referred to as the “ fabric of the future ”, analytics is all about improving efficiency and ultimately creating better ways to do things in professional settings. Believe it or not, every thriving business, across practically every industry, has an analytics department (regardless of if it is a legal practice with particular focus on issues like if a hea

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Automation strategies for mid-market businesses

Phocas

When automation is done well, it accomplishes more than just saving time and money. It minimizes errors, improves productivity, increases employee satisfaction, and enhances the customer experience. When incorporated into a business strategy, employees get more done, in the same amount of time, allowing them to focus on the important objectives of their role.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Zombie Agility & 3 Antidotes to Eradicate Infection In Your Organization – Part 2

Agile Velocity

In the previous article in this series, I covered the first antidote to the Zombie Agility contagion, the regular and generous application of compelling Business Outcomes. . Today, I’ll jump into the second antidote: ensuring your internal Agile change agents aren’t carrying the virus themselves. Antidote #2: Make sure your Agile change agents aren’t infected themselves.

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Is now the right time to modernize your data warehouse?

Actian

Technology is continually changing and determining the right time to upgrade and modernize can be tricky. If you adopt new technology too soon, this may result in churn within your organization and the implementation of immature solutions that may not meet your needs. If you wait too long, you miss out on market opportunities and productivity gains that new technology can bring to your business.

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3 Crucial Ways Smart Data Eliminates Home Security Threats

Smart Data Collective

Alula recently wrote a great article on the intersection of big data and home security. A few years ago, this was a topic that was confined to the pages of science fiction books. However, big data has proven to be a very useful tool in home security in recent years. Homeowners should be aware of the benefits of big data when they want to make things more secure.

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Phocas secures 34 top rankings in BARC's The BI Survey

Phocas

Phocas is recommended by 100% of customers and continues to outpace BI competitors in many KPIs in its peer groups, according to the largest BI user survey in the world.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Zombie Agility & 3 Antidotes to Eradicate Infection In Your Organization – Part 3

Agile Velocity

In the previous articles of this series, I covered the first and second antidotes to Zombie Agility, the regular and generous application of compelling Business Outcomes and ensuring your change agents aren’t already infected. Today, we’ll explore the third and final antidote: building strong teams with the capabilities to achieve the organization’s desired business outcomes–and fend off a zombie attack.

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Use Case Model Guideline – Best Tips & Guidance for 2020

Business Analyst Mentor

Lessons learnt from many business analysis engagements and projects have helped conclude some useful use case model guidelines. Having guidelines on a project and an organisation (as a whole) is.

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Why Big Data Needs A Robust Off-Site Data Backup Method

Smart Data Collective

Choosing a backup method for data backup requires being aware of the factors that affect data backup in the short and long term. Having an off-site backup ensures that the data is far enough away from a local incident so that the business can recover normal function quickly. However, when dealing with a backup facility, companies need to weigh their options.

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Mary Poppins Rocking the Actian Halloween Costume Contest

Actian

A very diverse yet joyful group of masks including Tuesday Taco, Fortune Teller, Squid, Superman, Bob Marley, Hippie, Mary Poppins, Morphsuit, Top Gun’s Maverick, Dead-Priest-Joker, Walrus, Game of Thrones’ Melisandre, a Slytherin, and Actian’s People Programs Manager abducted by an alien was sighted marching around the Embarcadero Place in Palo Alto, California, on Tuesday, October 29, cheering and wishing random walkers from the surrounding offices Happy Halloween.

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Data-Backed Secrets for Minimizing Discounts & Maximizing ROI Post-Holiday

Use data to turn one-off holiday shoppers into repeat buyers and effortlessly drive more sales throughout the year. Our guide will give you an in-depth understanding of what triggers your customers to buy and breaks down campaign examples from leading B2C brands.

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How To Create Data Reports That Will Skyrocket Your Business Performance

Data Pine

Historically, the terms data report or business report haven’t got the crowds excited. Data reports have always been important for businesses. However, they have been a necessary evil, created by analysts and consultants. The term usually conjures up images of static PDFs, old-school PowerPoint slides and big tables. Usually created with past data without the possibility to generate real-time or future insights, these reports were obsolete, comprised of numerous external and internal files, with

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Use Case Specification Guideline – Best Tips & Guidance for 2020

Business Analyst Mentor

This article provides use case specification guidance gained from working on many projects across a number of different organisations and industry. So what is a use case specification? A use case.

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Why AI Technology For YouTube Marketers Is Viewed As A Godsend

Smart Data Collective

AI is becoming more important in many areas of marketing. AI is used by 61% of marketers to identify trends, while others are finding even more brilliant AI applications. A growing number of YouTube marketers are starting to use AI to get a higher ROI. What are the benefits of artificial intelligence in video marketing ? How can tools that rely on machine learning get more leverage from your video marketing strategy?

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IPaaS is Key to Accelerating Innovation

Actian

Your business is evolving quickly with new competitors, changing customer needs, and the continuous refinement of both your business processes and product/service offerings to make the best of market opportunities. Sustainable competitive advantage in this environment is built on three things – information, innovation, and agility. Your leaders understand this, which is why they are placing so much pressure on IT and business groups to accelerate digital transformation to leverage technology in

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The Complete People Management Toolkit

From welcoming new team members to tough termination decisions, each employment lifecycle phase requires a balance of knowledge, empathy & legal diligence.