Mon.Aug 23, 2021

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How Big Data Is Revolutionizing the Affiliate Marketing Industry

Smart Data Collective

Attention all marketing professionals! The era of big data has arrived. Whether you’re a company looking to market its products and services to new audiences, an affiliate marketer hoping to maximize their income streams or another individual involved in the industry, there are umpteen ways in which big data is influencing the realm of marketing and sales.

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The Transition to Remote Work Makes Zero Trust More Important Than Ever

Dataversity

Click to learn more about author Rajesh Ganesan. The current corporate landscape is populated by remote workers, many of whom are using non-sanctioned devices to access corporate applications and services. This transition to remote work is placing many companies at risk. According to the 2021 Digital Readiness Survey, 83% of information technology professionals say that the recent […].

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3 Tips for Optimizing the Product Manager and Product Owner Relationship [+Webinar]

280 Group

Join our upcoming webinar on Friday, August 27th, The Product Manager vs. Product Owner Role – Siblings, Rivals, or the Same Person? , to learn about the role collaboration more in-depth. Let’s Not Focus on the Eternal Question. For product professionals, perhaps the most frequently debated issue – the one we can’t ever seem to escape is: Product Manager or Product Owner?

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Blockchain Apps on Bare Metal Servers (Part 2): Stability, Resiliency, and High Availability

Dataversity

Click to learn more about author Andreea Jakab. In part one of this series, we discussed blockchain security. To achieve the full potential of your application and of the blockchain technology, and to benefit from the digital transformation it can bring to enterprises, you should concentrate on and invest in the proper infrastructure to support it. Let’s go into […].

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How to Build the Ideal HR Team

HR doesn’t exist in a vacuum. This work impacts everyone: from the C-Suite to your newest hire. It also drives results. Learn how to make it all happen in Paycor’s latest guide.

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8 Reasons Why Brand Managers Need Formal Product Marketing Training

280 Group

Businesses exist to sell products and services, and their ability to do so depends largely on the strength of their brand. That’s why the Brand Manager is one of the highest-ranking individuals within an organization, and only experienced candidates are considered for this role. Overlap in Roles. There is considerable overlap between the responsibilities of Brand Managers and Product Marketing Managers (PMM).

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Know your customers through research

Ntara

Full video transcript: I think that when we look at really why we do research, why we care about our client’s customer—the end user—ultimately we want to help people. It’s all about people, right? It’s really about understanding why they buy, and really understanding the truth of what’s driving that behavior. One of the outcomes of this research that we do, this customer research, is really to build out personas and journey maps of our clients’ customers, of the end

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Best of Tableau Web: August 2021

Tableau

Andy Cotgreave. Technical Evangelist Director, Tableau. Kristin Adderson. August 23, 2021 - 11:30pm. September 4, 2021. I imagine you’re familiar with this line of questioning: ”How satisfied are you with XYZ?” and “How likely are you to recommend XYZ to others?” or “How much do you agree or disagree with the following statements?”. Here these questions are rhetorical, but you’ve likely all seen and responded to similar survey questions as you’ve traversed the web.

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7 benefits of project management software [for individuals]

Monday

More than half of us still use outdated methodologies like plastering sticky notes on our desks and screens or stringing together several disparate tools like email and spreadsheets, hoping that we can manage everything successfully. But it doesn’t have to be this way. Whether you’re working on your latest blog post or planning your social media calendar , even individuals can benefit from project management software to help them overcome distractions and focus on the task at hand.

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Introducing the new Tableau platform, reimagined for the enterprise

Tableau

Loreal Lynch. Vice President, Product Marketing. Bronwen Boyd. August 24, 2021 - 2:19am. September 2, 2021. As more businesses accelerate digital transformation initiatives, leaders are gaining a better understanding of the value of data, and want to scale analytics across their organization. However, on the road to becoming a data-driven organization, choosing an enterprise platform often presents leaders with compromises: Strong governance or agile, self-service?

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Know your customers through research

Ntara

Full video transcript: I think that when we look at really why we do research, why we care about our client’s customer—the end user—ultimately we want to help people. It’s all about people, right? It’s really about understanding why they buy, and really understanding the truth of what’s driving that behavior. One of the outcomes of this research that we do, this customer research, is really to build out personas and journey maps of our clients’ customers, of the end

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Best of Tableau Web: August 2021

Tableau

Andy Cotgreave. Technical Evangelist Director, Tableau. Kristin Adderson. August 23, 2021 - 11:30pm. September 4, 2021. I imagine you’re familiar with this line of questioning: ”How satisfied are you with XYZ?” and “How likely are you to recommend XYZ to others?” or “How much do you agree or disagree with the following statements?”. Here these questions are rhetorical, but you’ve likely all seen and responded to similar survey questions as you’ve traversed the web.

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GlowTouch Opens New Contact Center in Mysore, India

GlowTouch

Multi-Story Facility to Accommodate 300+ in the First Year August 20, 2021 (Louisville, KY) – GlowTouch, LLC , a global Business Process Outsourcing (BPO) services provider based in Louisville, KY, announced today that the company has opened a new contact center in Mysore, India. This is the company’s third Indian city, joining centers in Mangalore and Bangalore, and its sixth global location.

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Challenges in producing financial statements

Insight Software

Used primarily in a strategic context by corporate Finance Divisions and Boards of Directors, financial statements are key documents that must be prepared and produced with care. However, in many cases, this is a real challenge for operational teams in charge of this task because of the significant amount of information and data to be processed. On a global scale, according to a recent study, only 46% of accounting teams and management controllers considered themselves to be capable of fulfillin

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The Complete People Management Toolkit

From welcoming new team members to tough termination decisions, each employment lifecycle phase requires a balance of knowledge, empathy & legal diligence.

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Introduction to Descriptive Statistics

The BAWorld

Statistics. Statistics is a form of mathematical analysis of data leading to reasonable conclusions from data. It is useful while evaluating claims, drawing key insights, or making predictions and decisions using data. Let us look at some common terms used in statistics before we jump into different types of statistical analysis. Common Terms used in Statistics.

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Technology project management software 101

Monday

Technology projects are generally complex processes. So complex, in fact, that managing those projects generally requires specialized software and a person to keep track of everything. . That’s why we’re breaking the concept of technologies out into two specific categories: Technology created for consumer use : This includes B2C products like the software and hardware of smartphones as well as B2B products like email marketing software.

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409A Valuation: A Guide to Reporting

Insight Software

When you offer stock options or equity grants to employees , you must pay attention to IRS regulations to ensure that you assign an accurate value to those grants and follow proper reporting procedures. One critically important element in that process is a proper 409A valuation–that is, establishing the value of an enterprise based on a clearly defined set of rules and attributes.

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How to choose design project management software

Monday

Beyond creativity, every design project requires good organization, solid structure, and seamless workflows. Enter design project management software. Design projects often go through different stages and include many stakeholders. Having a central point where teams can communicate, track progress, give/receive feedback, and stay on top of deadlines is essential for any creative team—no matter whether it’s an agency or a team working in-house at a company.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.