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Ethical Considerations with Data-Driven Employee Monitoring

Smart Data Collective

One of the biggest examples is with employee monitoring. Many companies are using data analytics to monitor their employee productivity and other behavior. Employers Must Find Ethical Ways to Use Data Analytics to Monitor their Workers. However, employees have different perceptions of employee monitoring with big data.

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The Importance of Analytics in Digital Marketing

Smart Data Collective

The digital marketing sector is among those most influenced by the benefits of analytics technology. Why Are More Companies Investing in Analytics to Bolster their Digital Marketing Strategies? Digital marketing or online marketing is to carry out activities online to sell a product or service.

Digital 258
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Digital Transformation: How To Protect Your Organization From Cyber Risk

Smart Data Collective

Cybersecurity is essential for any organization looking to stay competitive in today’s digital world. In order to protect your business from these threats, it’s essential to understand what digital transformation entails and how you can safeguard your company from cyber risks. However, the average data breach cost is staggering— $3.86

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Benefits of Using Big Data to Assist with Digital Adoption

Smart Data Collective

Digital transformation has been a goal for many organizations in recent years, and the shift to remote and hybrid working arrangements has only made this desire to future-proof their business more immediate. Big data has been the epicenter of digital adoption in recent years. Big Data is the Foundation of Digital Adoption.

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5 SEO Metrics to Monitor Organic Search Performance | Simplilearn

Simplilearn

When you leverage Search Engine Optimization (SEO) as part of your digital marketing strategy, you have the awesome benefit of monitoring the effectiveness of your work using SEO metrics. Yet, if you’ve ever spent time looking at this data, you know how daunting it can be. Read More.

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ML is a Vital Defense Against Thwart Digital Attack Surfaces

Smart Data Collective

One of the biggest applications of machine learning in cybersecurity is with stopping digital attack surfaces. How Can Machine Learning Technology Stop a Digital Attack Surface? This includes using machine learning to stop digital attack surfaces. Overview of Digital Attack Surfaces. Luckily this is not the case.

Digital 233
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5 Ways Machine Learning Can Boost Your Digital Marketing Efforts

Smart Data Collective

One of the best things about digital marketing is that it’s often at the forefront of the latest online technologies. From monitoring chatbots to tracking ads and links, this technology can provide genuine reasons to promote specific products while informing marketers on the best way to do so.

Digital 327