A Year After: Has Blockchain Changed Advertising by 2022?
Smart Data Collective
SEPTEMBER 30, 2022
In 2018-2019, budding blockchain-based advertising projects provided the first opportunity to buy clean and secure traffic, enriched with genuine data about ad campaign performance. In 2019, this environment evolved, multiplying the number of blockchain marketing startups from 22 (2017) to 290 (2019) , which is more than 13 times in a year.
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