Smart Data Collective

OCTOBER 15, 2021

Some of the best applications of data analytics and AI technology has been in the field of marketing. Data-Driven Marketing is More Important than Ever. Your approach to marketing your company should be unique and exciting to snare customers. This is where data-driven marketing strategies come into play. Write a Blog.

Big Data 349

Big Data Data Mining Data Analytics Data Analytics 349

Smart Data Collective

JUNE 29, 2022

Big data is at the heart of all successful, modern marketing strategies. Companies that engage in email marketing have discovered that big data is particularly effective. When you are running a data-driven company, you should seriously consider investing in email marketing campaigns. That’s where email marketing can do wonders.

Big Data 340

Big Data Data Mining Data Analytics Data Analytics 340

Domo

APRIL 17, 2024

Are you ever overwhelmed by how much data you have scattered across your marketing channels and tools? If you work in marketing (like me), you may not know what connectors are and how powerful they can be. Ali Losa is a database administrator at Regions Bank, and she uses Domo to manage her marketing team’s data.

Banking 105

Banking Data Quality Visualization 105

Smart Data Collective

JULY 7, 2021

Analytics is extremely important for any company that wants to get the most out of its marketing efforts. Social media marketing is no exception. It is impossible to create an effective social media marketing strategy without utilizing big data analytics effectively. Every company needs a social media marketing strategy.

Big Data 320

Big Data Data Analytics Data Analytics Planning 320

Smart Data Collective

JULY 24, 2023

One of the biggest ways that data analytics is changing the sports industry is that it has revolutionized social media marketing strategies employed by sports teams and leagues. Sports organizations are leveraging analytics technology to make their social media marketing strategies more efficient and improve their ROIs.

Data Analytics 196

Data Analytics Data Analytics Digital Predictive Analytics 196

Smart Data Collective

JANUARY 20, 2020

It goes without saying that blogging has slowly and steadily evolved into an indispensable marketing tool. While marketers have been continually using the best possible strategies to improve the existing global blogging landscape, the inclusion of artificial intelligence has taken the ballgame to a whole different level.

Artificial Intelligence 248

Artificial Intelligence Innovation Data Analytics Data Analytics 248

Smart Data Collective

NOVEMBER 12, 2021

According to the 2021 CMO Spend Survey by Gartner, budget allocation for marketing analytics failed to make the top 3 in priority falling behind digital commerce, marketing operations and brand strategy. It’s more difficult to reach consumers and technology buyers today than it ever has been in the history of marketing and advertising.

Digital 329

Digital Big Data 329

Smart Data Collective

JUNE 29, 2022

Big data technology is leading to a lot of changes in the field of marketing. A growing number of marketers are exploring the benefits of big data as they strive to improve their branding and outreach strategies. Email marketing is one of the disciplines that has been heavily touched by big data. Always Provide Value.

Data Mining 269

Data Mining Big Data Data Analytics Data Analytics 269

Simplilearn

NOVEMBER 27, 2023

Influencer marketing is a strategic approach to promoting products, services, or brands by collaborating with individuals who have established credibility, expertise, or a significant following within a particular niche or industry. Read More.

130

130

Smart Data Collective

SEPTEMBER 8, 2020

You can see how big data and AI are being utilized by the most astute CBD marketers. Whether it’s online shopping, virtual learning or even local and retail businesses taking their efforts online, it’s always important to see what niche markets are doing best and what’s making them thrive over others. 2 Create a Unique Newsletter.

Big Data 273

Big Data Retail Data Analytics Data Analytics 273

BizAcuity

APRIL 1, 2023

In our previous blog, we discussed the advantages of implementing AI for businesses. Now it’s time to discuss leveraging AI for Ecommerce marketing in various ways. AI-driven marketing is a well-accepted mandate for businesses who are digital. This enables profit maximization and wider market access for the business.

E-Commerce 130

E-Commerce Logistics Digital Planning 130

Simplilearn

JANUARY 8, 2021

Marketing analytics is the practice of managing and studying metrics data in order to determine the ROI of marketing efforts like calls-to-action (CTAs), blog posts, channel performance, and thought leadership pieces, and to identify opportunities for improvement.

246

246

Smart Data Collective

MARCH 2, 2021

Big data technology has become pivotal to the evolution of modern marketing. A lot of marketing strategies have evolved in response to new insights that were made available with data analytics. Although entrepreneurs did what they could to adjust to these changes, they overlooked one crucial factor – marketing.

Data Analytics 325

Data Analytics Data Analytics Big Data Digital 325

Smart Data Collective

JUNE 24, 2021

Analytics plays an invaluable role in modern marketing. We have talked extensively about the value of using data for marketing strategies in all industries. Analytics can be particularly useful for content marketing. Many marketers are stuck in 2008, when data analytics didn’t have a place in digital marketing strategies.

Data Analytics 220

Data Analytics Data Analytics Digital 220

Smart Data Collective

FEBRUARY 5, 2023

Marketing strategies have changed exponentially over the years. In the modern era, businesses have been integrating advanced solutions into their marketing strategies. However, using AI to develop creative work and marketing content is challenging. However, this has changed with the integration of AI.

Artificial Intelligence 227

Artificial Intelligence Predictive Analytics Monitoring 227

Smart Data Collective

MARCH 30, 2022

One of the biggest benefits of AI technology is in the realm of marketing. You can use AI to automate many parts of your marketing strategy. AI can be particularly helpful when it comes to social media marketing. AI is Invaluable to Social Media Marketing. Increase Traffic with Automated Content Generation.

Data Mining 268

Data Mining Visualization 268

Simplilearn

MARCH 15, 2021

Ever wonder if Quora might be a valuable channel for marketing your brand? While there are a number of benefits to using Quora for marketing, this blog focuses on a specific feature of the platfor. Quora—the question and answer platform—counts more than 300 million monthly unique visitors. Read More.

187

187

The Analyst Agency

JANUARY 20, 2024

Introduction: In the dynamic landscape of marketing and public relations, staying ahead of the competition requires a strategic and data-driven approach. One powerful tool that plays a pivotal role in shaping successful content strategies is market research.

Data Visualization 52

Data Visualization Planning Business Analysis Business Analysis 52

Smart Data Collective

AUGUST 29, 2019

In 2019, Forbes contributor Louis Columbus wrote a great article on the ways that big data is changing the sales and marketing profession. Best Marketing Strategies with Big Data. Every business can benefit from a strong marketing strategy. Every business can benefit from a strong marketing strategy. Start blogging.

Big Data 185

Big Data Artificial Intelligence 185

Smart Data Collective

OCTOBER 13, 2020

Analytics is at the forefront of social media marketing. The market for social media analytics was worth $3.58 Analytics wasn’t a big deal in the early days of social media marketing, but has become more important since. Analytics wasn’t a big deal in the early days of social media marketing, but has become more important since.

Monitoring 248

Monitoring Big Data Planning Data Analytics 248

Smart Data Collective

AUGUST 31, 2020

At Smart Data Collective, we have talked extensively about the benefits of big data in digital marketing. However, there are a lot of other benefits of using big data in marketing. You should find ways to use big data to merge your digital and offline marketing strategies. Big data can be great for offline marketing strategies.

Digital 218

Digital Big Data Data Analytics Data Analytics 218

Insight Software

JUNE 22, 2023

Blogs Podcasts Whitepapers and Guides Tools and Calculators Webinars Sample Reports The Evolution of the CFO into the Chief Data Storyteller View Insight Now Our Favorite CFO Blogs The Venture CFO Blog Link: [link] Are you looking for blog posts for CFOs by CFOs? Then you have come to the right place.

Finance 105

Finance Digital Transformation Supply Chain Digital 105

Simplilearn

JANUARY 15, 2021

Is blogging worth your time and efforts in 2021? Blogs are still very much integral to digital marketing plans. Absolutely! And, if the last year has been any indication, the digital journey for most businesses is likely to continue. Therefore, we’ll see more brands putting efforts into building their online presence.

Digital 135

Digital Planning 135

Simplilearn

APRIL 28, 2022

Growth marketing is a strategy for attracting new consumers, maintaining existing customers, and enlisting the support of existing customers to help you expand your firm. Value-added blog entries, SEO optimizatio. Read More.

130

130

Dataversity

APRIL 27, 2021

Marketers today have more data available to them than ever before. Applying artificial intelligence (AI) to that data is necessary to driving marketing effectiveness in today’s competitive digital world. The post Why Marketers Should Understand AI appeared first on DATAVERSITY. Click to learn more about author Ingrid Burton.

Artificial Intelligence 208

Artificial Intelligence Digital 208

Smart Data Collective

DECEMBER 23, 2019

The market size for artificial intelligence technology is expected to reach $190.6 One of the biggest ways that AI is changing the future of business is by improving the effectiveness of online marketing. Smart businesses will look for new ways to use AI to boost their online marketing strategies. billion by 2025.

Artificial Intelligence 135

Artificial Intelligence Digital Banking Customer Experience 135

Dataversity

AUGUST 22, 2023

Making informed business decisions necessitates holistic data that encompasses the entire market, […] The post The Need for Holistic Market Data in Today’s Information-Driven Landscape appeared first on DATAVERSITY.

Data Management 130

Data Management 130

The Analyst Agency

AUGUST 1, 2023

Market research firms have long been the go-to partners for businesses seeking valuable insights to make informed decisions. However, as the business landscape evolves, these firms have adapted and expanded their services to provide much more than just market research.

Data Analytics 52

Data Analytics Data Analytics 52

Dataversity

DECEMBER 29, 2020

What Is One-to-One Marketing A one-to-one marketing strategy strives to create an experience that fits the individual customer. Rather than segment customers into groups, one-to-one marketing strategies treat each customer individually. The post How Big Data Enables One-to-One Marketing appeared first on DATAVERSITY.

Big Data 246

Big Data Real-time Data Artificial Intelligence 246

Dataversity

JANUARY 13, 2021

What Is Artificial Intelligence Marketing? In marketing, artificial intelligence (AI) is the process of using data models, mathematics, and algorithms to generate insights that marketers can use. Marketers use insights gained from AI to guide future decisions on event spending, strategy, and content topics.

Artificial Intelligence 173

Artificial Intelligence Data Modelling Big Data Digital 173

Dataversity

FEBRUARY 12, 2024

87% of respondents said that building Data Science skills across domains and lines of business departments is a […] The post Data Science for All: How Open Source Levels the Playing Field in a Talent-Starved Market appeared first on DATAVERSITY.

144

144

The Analyst Agency

DECEMBER 22, 2023

Harnessing the power of data has become a strategic imperative, and businesses are increasingly turning to independent market research to unlock the full potential of their operations.

52

52

The Analyst Agency

OCTOBER 14, 2023

Market research plays a pivotal role in helping businesses gain a competitive edge. It provides valuable insights into consumer preferences, market trends, and the competitive landscape. But, the true power of market research lies in its application.

Monitoring 52

Monitoring 52

The Analyst Agency

SEPTEMBER 18, 2023

Market research is an indispensable tool for producers seeking to thrive in today’s competitive business landscape. By gaining deep insights into consumer preferences, market trends, and industry dynamics, producers can make informed decisions that lead to profit maximization.

52

52

Adaptive US

OCTOBER 12, 2023

Welcome to the future of digital marketing analysis! Artificial Intelligence (AI) is transforming industries across the board, and now it's revolutionizing how we analyze and optimize our marketing efforts. In this blog post, we'll explore AI's incredible impact on digital marketing analysis.

Digital 52

Digital Artificial Intelligence Predictive Analytics 52

Dataversity

JANUARY 27, 2023

If you’re part of a customer marketing team, you know that most people would say “not very often.” This is precisely the plight of the average customer marketer. Up until recently, feedback forms and […] The post How Reverse ETL Powers Modern Customer Marketing: Concrete Examples appeared first on DATAVERSITY.

Data Warehouse 130

Data Warehouse Data Architecture 130

BizAcuity

APRIL 25, 2022

Marketing a business with legal and regulatory complications is no less than navigating a minefield. Casinos would do well to think through their marketing strategies, to support growth, differentiate themselves from competitors, and strengthen their relationship with patrons and members. Casino Marketing matters.

Digital 130

Digital Retail User Experience E-Commerce 130