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The future of casino marketing strategy is digital plus data

BizAcuity

From 2009 to 2019, in a span of 10 years, the United States tripled its gross gaming revenue from $34.3 This blog has made a strong case for a Player lifetime value (LTV) framework. According to Statista, the global influencer marketing market value has more than doubled since 2019, standing at around 13.8 Predictive Analytics.

Digital 130
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Can Big Data Approaches To Marketing Slash Business Closure Rates?

Smart Data Collective

Relying on predictive analytics and machine learning will significantly enhance any marketing campaign. This not only provides valuable insight into your customers’ preferences, but it also builds a loyal customer base and can be potential topics for blog posts or social media content. What kind of questions are they asking?

Big Data 194
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Get Context-Driven Natural Language Processing for the Best Search Results!

ElegantJ BI

Sample Date Range Question Which sales representative sold the most pancake mix during April 2015 to May 2019? Sample Relative Time Period Question Who sold the most cake in Phoenix, Arizona in the last quarter of 2019? Sample Absolute Time Question What is Bill Jones’ best-selling product for this year?

Vision 130
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Get Context-Driven Natural Language Processing for the Best Search Results!

ElegantJ BI

Sample Date Range Question Which sales representative sold the most pancake mix during April 2015 to May 2019? Sample Relative Time Period Question Who sold the most cake in Phoenix, Arizona in the last quarter of 2019? Sample Absolute Time Question What is Bill Jones’ best-selling product for this year?

Vision 130
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Get Context-Driven Natural Language Processing for the Best Search Results!

ElegantJ BI

Which sales representative sold the most pancake mix during April 2015 to May 2019? Who sold the most cake in Phoenix, Arizona in the last quarter of 2019? Enter a question and receive results based on absolute time, or on a range or relative time period. Sample Date Range Question. Sample Relative Time Period Question.

Vision 130
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Context-Driven Natural Language Processing (NLP) Beats ‘Dumb’ NLP Every Time!

ElegantJ BI

How many donuts were sold in Scottsdale, Arizona during Thanksgiving 2019 and 2018? c) that Az means Arizona and that d) last year was 2019. They can simply ask the question. The system will understand the question and interpret it to provide the right information. Just ask the question…and you will get an answer. It’s that simple.

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Context-Driven Natural Language Processing (NLP) Beats ‘Dumb’ NLP Every Time!

ElegantJ BI

How many donuts were sold in Scottsdale, Arizona during Thanksgiving 2019 and 2018? c) that Az means Arizona and that d) last year was 2019. They can simply ask the question. The system will understand the question and interpret it to provide the right information. Just ask the question…and you will get an answer. It’s that simple.